Luxury Retailing in India: Lifestyle Brands, International Brands and Lifestyle Retailing
With a large consumer base like India’s, it is inevitable that companies will strive to design, develop and deliver products and services that cater to consumer needs. Also, the purchasing power of the Indian working class has reached a new height and there is no hesitation to carry out their shopping in malls and high-end luxury stores. It is here that the luxury and lifestyle retail segment has come in the spotlight. Keeping in mind the average Indian citizen’s love for bargains and deals, the inclination towards luxury retail comes as a pleasant surprise. “Luxury Retailing in India” is a report that probes into the luxury industry, lifestyle brands, international brands, lifestyle retailing as well as the key concerns of this industry.
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