What's up with India's
Cheese Industry

chillibreeze writer — Aparajita Sarma

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It is true that India is not a traditionally structured 'cheese nation'. It is rather a land of ‘Paneer’ the ‘very young Cheese’. Paneer is used in every household, in India. On the contrary, Cheese is very recently making its mark in the industrial sector and the market. The popularity and use of cheese though is less, yet it is remarkable as it is still making lots of profits.

As a matter of fact, Paonta Sahib, a place in Himachal Pradesh, discovers the cheesy route from India to America. Indian Cheese industry was established by Man Mohan Malik. This was back in 1950s and considered as a great step towards the development of Cheese Industry in India. It has been recently discovered that India exports more cheese to America, than any other the Italian or European Cheese industry

Though the popularity of cheese is not that massive in India, yet the abundance of milk production has generated the cheese industry in a much better way. As the buffalo milk is thicker it was used more for the Cheese industry. However, initially the Americans were complaining for the cheese made of Buffalo milk. Actually in India the milk is considered to be ‘milk’ no matter whether it is from a buffalo or a cow. The shift was soon made to cow milk and Malik was totally into the business. He started producing mozzarella cheese but as he was exactly unaware of the real Italian mozzarella cheese, he was unable to cope up. He then invited Raffaele Cioffi to Paonta Sahib. Cioffi was from coast of Sorrento and was the fifth-generation cheese-maker. He was a constant consultant for cheese productions in Russia and Bulgaria. This was a great step forwarded by Malik. Not only this, Malik also brought special equipments from Germany for the purpose of tracing out the impurities in the milk. This was the beginning and was very effective in adding more quality to the manufacturing unit.

The contributions made by Malik was so significant that in 2006, India exported Cheese in a volume of 8000 tonnes; a value of Rs 250 crore. The cheese industry’s growth rate has been estimated to be of 10%-12% approx. per year. As for the quantity, the estimated volume is increasing at the rate of 16%-17% per year. It can be well assessed that the Cheese industry in India is growing at a regular speed and will surely have a hold over the International market of Cheese business.

SOURCE
Antoon Cox, Italian cheese, sold in the US, made in India, Jan 13, 2008, http://www.indianexpress.com/news/Italian-cheese,-sold-in-the-US,-made-in-India/260933/

 

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—About our writer: Aparajita writes for chillibreeze.

 

 

 

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