How Important are Communication Skills Training in Indian Companies?

chillibreeze writer — Manjunath Rajkumar

Communication Skills Training for Indian companies
Communication Skills Testing & Assessments

A predominantly rural economy with more than 70% of the population involved in farming and agriculture, India saw a major shift in the way the world perceived it with the opening of its economy to the world.

The early nineties saw the emergence of Information Technology (IT) in India and it was befitting that it started in Bangalore –a city with a large migrant but English speaking population, where IT companies mushroomed in every nook and corner. Suddenly, Indians had jobs which paid well and the purchasing power of the now powerful Indian middle class increased manifold.

America and Europe being the major markets for Indian software products and services companies soon realized the need for good English communication skills. This had a cascading effect on the Indian economy and to cater to the growing demand for IT and other professionals, a lot of educational institutions sprang up across the country.

Keeping in mind the rush of fresh graduates from all corners of a country where officially there are 1652 recognized languages and trying to filter people with good communication skills was no mean task. Further, there was the dilemma where a good percentage of the candidates had exceptional technical abilities but were poor in communication skills. Initially companies managed to successfully run their business by hiring people with exceptional communication skills for customer interfacing. But for the Indian industry taking its baby steps into the highly competitive international arena, this proved to be only a temporary solution.

Industry honchos and companies soon realized they had an abundant pool of highly qualified and brilliant minds at their disposal albeit lacking in one critical skill: communication. The companies had two options to rectify this. One, hire only people with good communication skills or conduct in-house communication training for the existing workforce. The second option seemed more practical and most companies have today started training their people in communication skills.

The result increased productivity and a quantum jump in the confidence levels of employees. However communication skills are a vast area and can be easily bifurcated into spoken, written, and non-verbal communication. Companies need to take care of every aspect of communication as they are interlinked. For example, most people tend to ignore the importance of non-verbal communication. Studies have shown that 90% of communication is intent and 10% is content. Thus, a comprehensive training on body language, tone of voice, and grammar is vital for a successful communication training program.

Chillibreeze's disclaimer: This is a contributed article and was published on Chillibreeze in April, 2010. The views and opinions expressed in this article are those of the author(s) and do not reflect the views of Chillibreeze as a company. Chillibreeze has a strict anti-plagiarism policy. Please contact us to report any copyright issues related to this article. The relevance of the facts and figures cited (if any) could change after a period of time.

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—About our writer:

A Telecommunication Engineer by qualification, Manjunath runs a bus transport and coffee plantation business. An avid agriculturist, his heart lies in Coorg, the coffee heartland of India. His other passions in life include writing and English training not to mention his fortnightly trips to the coffee estate to rejuvenate his senses.

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